Press & Media
Boilerplate, data, and brand assets for writers and editors covering the Chinese zodiac and Lunar New Year.
About ChineseZodiac.com
ChineseZodiac.com is an independent reference site about the Chinese zodiac, publishing since 2001. It covers all twelve animals, the five elements, the sixty-year cycle, and the Lunar New Year across roughly 170 in-depth pages, alongside free interactive tools. The editorial priority is accuracy: the zodiac is treated as living cultural heritage rather than fortune-telling, terminology and pinyin are kept correct, and cultural material is reviewed before it ships.
Founder
ChineseZodiac.com is run by Jason, its founder, who oversees the site's research, tools, and editorial direction. Available for background, quotes, or fact-checking on the Chinese zodiac, its history, and Lunar New Year customs.
Media assets & data
The site is built on original, structured datasets that reporters are welcome to draw on (with attribution). Highlights:
- 390 notable people mapped to their signsA hand-checked dataset of 390 well-documented public figures placed with their zodiac animal across all twelve signs — useful for “which sign is your favorite star?” angles.
- A complete compatibility matrix66 unique sign-pair compatibility profiles covering every combination of the twelve animals, each with its own explanation.
- All 60 element–animal combinationsEvery pairing of the five elements with the twelve animals (Fire Horse, Water Rabbit, and the rest), each with its own profile.
- A 1924–2031 year-to-sign referenceA continuous mapping of calendar years to their zodiac animal and element, with the correct Lunar New Year cut-off for each year.
- Free interactive toolsA birthday-to-sign calculator, a compatibility checker, a Four Pillars (BaZi) birth-chart reader, a personality quiz, and a daily horoscope — all free to use; the calculator and compatibility checker are also available as embeddable widgets.
Track record
The site's Chinese zodiac calculator is its most-linked asset. Over its history it has earned links from dozens of referring domains — among them Fortune and a university (.edu) site — and it is available as a free embeddable widget for other publishers to use.
Brand & screenshots
ChineseZodiac.com wordmark & seal
Brand colors: deep red #BE3144 and gold #C9A84C. For a high-resolution logo, a specific tool screenshot, or a custom data pull, just email us.
Live pages that work well as screenshots: the zodiac calculator, the compatibility checker, and the 1924–2031 year chart.
Media contact
For interviews, quotes, data requests, or asset files, email hello@chinesezodiac.com. We reply to press inquiries quickly and are happy to fact-check zodiac and Lunar New Year details on deadline.